Clip newspaper advertising advantages a flexible and efficient, targeted at high rates; (clip newspaper advertising by couriers according to customer requirements, 1 + 1 enclose delivery, to ensure accurate and timely, allowing users to easily accepted, no strangeness, advertising acceptance rate high); 2, low input, high cost (low advertising costs, high cost: Compared to newspapers, TV, outdoor, etc. These need to invest hundreds of thousands or even hundreds of thousands or even millions of forms of advertising, newspaper advertising clip print production costs and distribution costs are very low, and clip newspaper ads advertising effect achieved is in no way inferior to those forms of advertising generous investment needs, so cost-effective clip newspaper advertising. 3, the implementation of flexible autonomous way (can According to the customer's own place of business coverage, the designated delivery time, the number of advertising, advertising scope and object); 4, highlighting the clear, informative (clip newspaper ads unrestricted specifications and dimensions have a large amount of information overload, etc. , formally designed, novel and unique, so clip newspaper has retention rate, and so a strong reputation and high visual impact, allowing clip newspaper ads do not drown in generalities numerous advertisements that highlight the best of advertising effectiveness).; 5, issue norms assured peace of mind (clip newspaper advertising has a strong media resources, distribution channels and standardized strict supervision and management system, enables advertisers to accurately reach the target groups, customers can worry, worry); 6, new forms, Forced to watch: (clip newspaper novel form of advertising, consumer curiosity, often unconsciously watch; and memories, advertising effect is very prominent 7, put the freedom to choose the area: (clip newspaper advertising both in the city the scope of delivery, delivery can also choose a designated area, such as the precise rate of more than 95% with the launch of promotional activities within a specific area, the ad better 8, high repetition rate, multiple long-term spread: (clip newspaper Advertising beautifully printed atmosphere, full of personality, not only convey consumer information, but also has conservation value, and thus persist for a long time, people circulated much bigger chance of repeated reading. Meanwhile clip newspaper ads can also be printed on the calendar on color pages, discount coupons, arrived with coupons, etc., with direct reading and use value, enabling the holder of a long retention 9, convey rich and detailed advertising information: (clip newspaper advertising content advertising illustrations on both sides can be designed, and high degree of freedom of layout, so informative advertising content richer, more attractive; advertisers need to fully express the message of 10, good advertising effect: (a newspaper clip newspaper advertising objects mostly have certain cultural level and spending power, purchasing power is a very. Strong consumer groups; plus clip newspaper ads in number, area, time can be arbitrary choice, targeted, high place, it is possible to produce good advertising effect